Welcome to the saddle-busting, bone-breaking world of bull riding, where only the toughest cowboys can make it through a season to the final competition where a million bucks awaits the victor. RANK follows three top competitors during the World Finals match-up in Las Vegas, along the way interviewing everyone from bull breeders to rodeo clowns, who these days are as athletic as the riders. The filmmakers take an unpredictably thoughtful look at this jaw-dropping sport, giving us room to not just flinch at their falls but consider what makes these guys tick.  RYS