Art & Copy

NEW DOCS

Where’s the Beef? Got Milk? Just Do It. We all have our favorite commercials. Who is behind the catchiness and creativity of some of the most memorable and successful TV and print ads? Who braves the heights to put these display ads on billboards? Filmmaker Doug Pray combines interviews with legendary advertising minds, stunning shots of billboards being erected and satellites launched, and the iconic ads themselves to take us on an entertaining excursion into the creative energy behind marketing masterpieces. As the film revisits familiar MTV and Superbowl ads, it encourages us to ponder the profound effects of advertising on modern culture.  DS

Director

Doug Pray

Producers

Michael Nadeau, Jimmy Greenway

Executive Producers

David Baldwin, Gregory Beauchamp, Kirk Soder, Mary Warlick

Editor

Philip Owens

Cinematographer

Peter Nelsonn

Release Year

2008

Festival Year

2009

Country

United States

Run Time

86 minutes