Helvetica

Thematic Program DoubleTake

This vibrant investigation of our visual culture charts the global impact of the iconic typeface. Featuring interviews with designers and scholars, Helvetica moves across the United States and Europe to examine the way the font is used and the creative choices involved in its use in written communication. Expertly composed objects and cityscapes are entertainingly woven together with the commentary of his subjects to create an essay far more dynamic than the seeming sum of its parts. Helvetica is more than just a joyous exploration of a font: it encourages us to consider the myriad ways that type and design impact our lives.

Sadie Tillery, 2007 Festival

Filmmaker Q&A following screening

Director

Gary Hustwit

Producer

Gary Hustwit

Editor

Shelby Siegel

Cinematographer

Luke Geissbuhler

Release Year

2007

Festival Year

2017

Country

United States

Run Time

80 minutes